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Who We Are

Eternal is a beauty and wellness company that retains more than 14 years of experience in the Beauty industry. Created with your health in mind, Eternal offers a line of innovative products to make you look and feel better.

Eternal has dedicated a vast amount of time and resources in researching innovative ways to fight many health matters that affect the greater population today: cellulite, excess weight, obesity, and facial expression lines.

Beyond helping people with beauty and health, Eternal provides opportunities for both personal and professional growth and encourages its people to purse their dreams.


With a remarkable acceptance of its products in South America, United States and in other countries, Eternal has seen an increase of 40% in sales within the past 6 months. Recognized by doctors and specialists in the beauty and health industry for extreme quality and fast, long lasting results, Eternal has seen great feedback on the line of products offered.

In 2014, Eternal had the great honour of being selected as a Platinum sponsor of the 2014 Miss Universe Parade & Cultural Festival.

Eternal’s new modern headquarters located in Doral, Florida spans more than 17,000 square feet, headed by Founder and President, Leonardo Urdaneta, along with Vice President, William Guzman.

With over 14 years experience in the beauty industry, Eternal, offers high quality innovative products, such as their star product, Juventud. Juventud is a non-injection anti-aging treatment with natural ingredients from Switzerland, Germany and France. It has a natural concentrated formula with fast results and is long lasting to provide a more youthful appearance to the face, neck and bust. All products are developed in laboratories in the United States.

Eternal offers its products through its network of distributors. Along with offering a one of a kind compensation plan that pays weekly and monthly, Eternal gives its distributors entrepreneurial training and tools to help you on your path to success.